Strategic websites for purpose-driven coaches, consultants & businesses
Strategic websites built to communicate your impact clearly, build trust quickly, and turn the right visitors into clients, partners, or supporters.
Your work changes lives, so why does your website feel like it’s holding you back?
You're not just "building a website." You're building a practice, a business, or an organisation that's deeply personal — and you want your online presence to reflect that.
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Whether you're just starting out or ready for a website that finally matches the calibre of your work, I'm here to help you get clear, get confident, and build something worth pointing people to — for you, your clients, your partners, and the people you serve.
THE SIGNATURE EXPERIENCE
Custom Website Design
For purpose-driven coaches, consultants, and businesses ready for a website that reflects the full depth of their work.
We'll craft a customised, multi-page website tailored to your goals — designed around how your visitors actually think and decide, built to communicate your work clearly, and crafted to turn the right visitors into clients, partners, or supporters.
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Purpose-driven coaches, consultants, and businesses who:
Want a website that reflects the depth of their work, not a generic template
Need clarity on how to position their offer, message, or impact online
Want done-for-you strategy, copywriting, and design — without managing multiple freelancers
Are ready to invest in a website that builds trust and grows with their work
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Fully customised, multi-page website tailored to your goals
Strategic copywriting to convert visitors into clients
Complete brand kit: logo, colours, fonts, imagery, brand message
SEO and tech integrations done for you
1:1 training + 30-day post-launch support
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Custom quote based on your scope and goals.
My projects generally start from $1,900 SGD for a basic site, with most full multi-page builds investing $3,500–$6,500 SGD.
Each project is scoped after our Discovery Call so you only pay for what your work actually needs.
*Price excludes your Squarespace plan, domain name, or any third-party tool costs. As my client, you’ll get an exclusive 10% discount on your Squarespace plan. For international clients, USD pricing is available upon request.
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2 to 6 weeks, depending on the complexity of the project
WEBSITE AUDIT
Website Clarity Review
For purpose-driven coaches, consultants, and businesses who already have a website — but it's not doing what it should.
You’ll receive a clear, prioritised roadmap outlining exactly what’s affecting clarity, flow, and conversion — so you know your next best step.
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Coaches, consultants and bu who are unsure:
Why people aren’t booking
Whether your messaging is clear
What’s impacting trust
What to improve first
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A structured Website Audit Summary on your website’s strengths and gaps
A prioritised Action Roadmap so you know exactly what to fix first
A personalised video explanation of the insights and reasoning behind each recommendation
Practical direction on how to move forward
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$147 USD* (approx $188 SGD)
BONUS: If you book a web design project with me within 1 month of your website review, 100% of the cost of your review will be credited toward your project.
*For clients based in Singapore, local pricing is available upon request. -
Delivered within 3 business days
A focused, strategic audit designed to uncover what’s impacting clarity, trust, and conversion, so you know exactly what to improve next.
CLIENT SUCCESS STORY
“My new website has given me confidence.”
“Before working with Fiona, I first got my website up and running with help from a university student. It was better than nothing, but it needed a refresh. Fiona’s extensive questions brought a user experience perspective in co-creating my new website together. Now, my website looks looks ready and presentable when opportunities present itself. When a potential collaboration came up, having a website that explained who I am and what I do (including a video) helped build trust quickly and enabled smoother collaborations!”
— Audrey Low
Career and Leadership Coach
Singapore
Not sure where to start?
Whether you're rebuilding from scratch, refining what's already there, or just want a second pair of strategic eyes — let's have a conversation.
CLIENT SUCCESS STORY
“A smooth, seamless process with results that amazed me.”
“I would definitely recommend Fiona’s website design services! Even if you’re starting with a blank slate like I was, you can end up with a perfectly designed website that has excellent branding, visuals and copywriting! I was amazed at the final product. The whole process from start to finish was so smooth and seamless, everything was organized meticulously and also done on time (or even before the deadlines)!
— Fefe Gong
Maternity Leave Finance Coach
USA
Ready to create a website that works hard for you so that you can focus on work you love?
Let’s bring your vision to life.