FOR COACHES AND CONSULTANTS

Squarespace websites that turn visitors
into clients

Strategically crafted websites to grow your brand, attract dream clients, and leave the tech stress behind

SOUNDS FAMILIAR?

You know your work creates impact. But your website isn’t saying that—yet.

Have you ever felt:

  • Frustrated that DIY templates didn’t bring results?

  • Lost in a sea of endless tech jargon and integrations?

  • Stuck trying to write copy to articulate your offerings?

  • Embarrassed to share your outdated or unfinished site?

  • Overwhelmed by design decisions like fonts and colours?

You are not alone. And you’re in the right place.

AT THE SITE CRAFTER

I build thoughtful, strategic websites that do the heavy lifting, so you can focus on work that lights you up

WHY WORK WITH ME

Website design, made simple, strategic—and all about you (and your clients!)

Hi, I’m Fiona, designer, strategist and your Chief Site Crafter!

With my background in UX design, I don't just make things look good—I create strategic websites that connect with your audience and drive your business forward.

Your website becomes a strategic tool that:

  • Builds credibility with potential clients

  • Clearly communicates your unique approach

  • Supports your business as you grow and expand

  • Makes it easy for the right people to say "yes" to you

SERVICES

Ways we can work together

THE LAUNCHPAD

Starter Website Design

For new coaches ready to go from “just a LinkedIn bio” to a polished site that builds trust. Get everything you need to launch with confidence—without the tech headaches.


Includes:

  • 4 essential pages: Home, About, Services, Contact

  • Strategic copywriting to convert visitors into clients

  • Mini brand kit: wordmark logo, colours, and fonts

  • SEO and tech integrations done for you

  • 1:1 training + 14-day post-launch support

from $1,500 USD / $1,900 SGD

THE SIGNATURE EXPERIENCE

Custom Website Design

For coaches and consultants ready to elevate and scale. We’ll craft a site that reflects your expertise, builds trust and converts visitors to clients.

Includes:

  • Customised, multi-page website tailored to your goals

  • Strategic copywriting to convert visitors into clients

  • Complete brand kit: logo, colours, fonts, brand message

  • SEO and tech integrations done for you

  • 1:1 training + 30-day post-launch support

from $3,500 USD / $4,500 SGD

TESTOMONIALS

Kind words from clients like you

“All base UI elements are made using Nested Symbols and shared styles that are logically connected. Gorgeous, high-quality video sharing on desktop, mobile, tablet. All base UI elements are made using Nested Symbols”

Audrey Low, Coach and Founder of Designing Trust

BEYOND LOOKING BEAUTIFUL

Thoughtful, intentional websites grounded in strategy

Ready to create a website that works hard for you so that you can focus on work you love?

Let’s bring your vision to life.